From the category archives:

Uncategorized

Joy of pricing: Financial sustainability through flexibility

08.30.2010
Thumbnail image for Joy of pricing: Financial sustainability through flexibility

In my discussion of business-to-business pricing strategies a while ago I discussed a variety of ways to satisfy both your company’s and your customer’s needs through fair prices and price discrimination. Since then–I can’t believe it’s been 10 months already!–I’ve discovered and have successfully applied two additional pricing methods: equal monthly payment and customized pricing.
Equal [...]

1 comment Continue reading →

Update on “The Portland Bottom Line”

07.22.2010
Thumbnail image for Update on “The Portland Bottom Line”

We’re making progress with “The Portland Bottom Line” book, one of my passion projects.
The call for contributions closed last Friday, July 16th. “The Portland Bottom Line” will contain chapters from 50 Portland small-business people. Though we fell short of our original (somewhat meaningful, but still arbitrary) target number, the contributors voted to press on with the [...]

1 comment Continue reading →

New editorial schedule

06.29.2010

In recent weeks, the combination of

client work,
passion projects like the Beyond 2020 Unconference and “The Portland Bottom Line” book, and most importantly
the development of a new social venture (we’re in the concept stage)

has made it clear to me that something has to give. Opting to focus on other priorities, I simply find less [...]

1 comment Continue reading →

The deadline nears for “The Portland Bottom Line” submissions!

06.22.2010
Thumbnail image for The deadline nears for “The Portland Bottom Line” submissions!

If you’ve noticed a period of inactivity here on the Sustainable Marketing Blog it’s due to a much-awaited vacation and busy work on projects such as “The Portland Bottom Line”. As with any undertaking, the closer the deadline, the crazier things get. Today, less than two weeks remain before submissions are due for the book! [...]

1 comment Continue reading →

I crowdsource, you crowdsource, we Portlanders crowdsource

06.08.2010
Thumbnail image for I crowdsource, you crowdsource, we Portlanders crowdsource

In researching additional ways to engage potential contributors and future readers of “The Portland Bottom Line”, I stumbled upon “Our Portland Story”. It’s “part coffee-table book, part yearbook, and part insider’s travel guide”, collecting “stories about Portland by Portlanders”. According to the project’s curator, Melissa Delzio, “[s]tories submitted for consideration included historical reflections of [...]

0 comments Continue reading →

What does sustainable design mean to you?

05.26.2010
Thumbnail image for What does sustainable design mean to you?

It’s always nice to see a good tradition develop. The third SHIFT: A Green Salon, a quarterly, Ignite Portland-inspired, slightly modified pecha kucha by AIGA Portland took place last night at Ecotrust.
SHIFT asks the seemingly simple question from this post’s title. As at the 2nd SHIFT, back in February, the 10 presenters’ answers varied along the execution-concept spectrum. [...]

5 comments Continue reading →

Out now: “Age of Conversation 3″

05.11.2010
Thumbnail image for Out now: “Age of Conversation 3″

These are the crowdsourcing times. On Earth Day, I contributed a piece to the 3six5 project. Last week also saw the opening of the call for contributors to “The Portland Bottom Line”. And just yesterday you saw a summary of the 3rd Beyond 2020 Unconference.
Today it’s my pleasure to join editors Drew McLellan and Gavin Heaton in announcing the [...]

1 comment Continue reading →

Report: 3rd Beyond 2020 Sustainability Unconference

05.10.2010
Thumbnail image for Report: 3rd Beyond 2020 Sustainability Unconference

I now understand completely why the head of the International Olympic Committee can say about each Games that it was the best Olympics in history. The third Beyond 2020 Sustainability Unconference took place last Thursday, May 6th, at KEEN, and it was the best Beyond 2020 so far.
The success of an event like this one [...]

3 comments Continue reading →

What’s your passion project?

05.06.2010
Thumbnail image for What’s your passion project?

Conversations with fellow solopreneurs almost inevitably steer to side projects. Everyone seems to pursue an endeavor that’s to some degree related to their core business and that takes time away from it, but does not generate revenue.
At the reception following last week’s ReVisioning Value 2010 conference, the topic of side projects came up as I talked [...]

7 comments Continue reading →

← Previous Entries