Posts tagged as:

customer-service

Book review: “The Whuffie Factor: Using the Power of Social Networks to Build Your Business”

12.18.2009

If you’ve spent at least a few months reading blogs about social media (Tara missrogue Hunt writes one — Horsepigcow — herself), little in The Whuffie Factor will come as news. Consider reading it anyway, if only as a useful reminder and for a different conceptual perspective.
This may be the first business book to take [...]

0 comments Continue reading →

How to communicate rate increases: Waterknot

11.14.2009

Once you clear the hurdle of setting the rate for your business-to-business services, the challenge you will surely encounter is raising your rates. Perhaps you’re shifting to serving a different market; or you haven’t changed your rates in a while and inflation has caught up with you; or you’ve learned a new skill. Whatever the [...]

0 comments Continue reading →

Loving your customers means never having to say you’re sorry

10.03.2009

One afternoon last week I arrived for a meeting at The Funky Door Cafe in Southeast Portland to be greeted by a notice on the door: “We’ll be closing at 2 pm today. Sorry for the inconvenience.” No big deal: there’s another coffee shop a few blocks up the road (a Starbucks nonetheless). Still, the [...]

6 comments Continue reading →

Community needs third places

12.09.2008

David Brooks starts his New York Times column today by outlining a tectonic cultural change in how Americans live. They used to crave space and order and golf courses, and so suburbs and exurbs ballooned as people abandoned the city cores and dispersed across the landscape. Now people are realizing they’ve been missing out on [...]

2 comments Continue reading →

Make them special and they’ll come

11.08.2008

Drew McLellan wrote yesterday about how small gestures yield great results. It brought home the points I took from a presentation I attended recently on how to create a volunteer sales team out of your customers.
Wendi Eiland, an insurance agent in Beaverton, Oregon, walked the audience through a simple process of cultivating relationships with customers [...]

1 comment Continue reading →

Defining customer experience

11.05.2008

AIGA Portland’s Career Tools breakfast series brought in Julie Beeler from Second Story to speak about “Defining user experience through interactive media”. Julie’s presentation focused on Second Story’s bigger projects for their major clients, mostly major museums and corporations. However, a lot of her insights (and thoughts they spurred) on customer experiences apply to organizations [...]

0 comments Continue reading →