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events

Save the date: Beyond 2020 Sustainability Unconference returns May 6th

03.13.2010

The Beyond 2020 Sustainability Unconference returns for its 3rd edition! Please mark your calendar:

Thursday, May 6th, 5 to 8 pm
KEEN, 926 NW 13th Ave. #210, Portland, Oregon

We thank KEEN for their generosity as hosts and sponsors of the 3rd Beyond 2020 Sustainability Unconference. Beth Meredith and Eric Storm of CreateTheGoodLife.org will hold the space again, [...]

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Summarizing the Sustainable Brands Boot Camp

03.04.2010
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Now that the Sustainable Life Media’s Sustainable Brands Boot Camp* has concluded, I’d like to reflect on the experience.
The Boot Camp confirmed for me that content trumps form. SLM labeled the Boot Camp as an “introductory course for executives and managers seeking to understand how to step up to today’s market demands and learn to build [...]

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What does sustainable design mean to you?

02.20.2010
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That’s the central question of SHIFT: A Green Salon, a quarterly pecha kucha AIGA Portland holds as part of its sustainability initiative. SHIFT aims to “share and inspire sustainable design”, which is precisely what the 10 speakers did at Ziba Design’s auditorium last Thursday evening during their respective 5-minute presentations.
The presentations ranged from execution aspects of design to more [...]

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Report: Beyond 2020 Sustainability Unconference

01.26.2010

The second Beyond 2020 Sustainability Unconference took place last Thursday, January 21st. Though as one of the co-organizers I’m hardly an objective observer, I must say Beyond 2020 it turned out pretty awesome. To paraphrase the head of the Olympic Committee, it was the best Beyond 2020 Sustainability Unconference of all time.
Consider: smooth proceedings, inspiring [...]

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Join us at Beyond 2020 Sustainability Unconference!

01.18.2010

The next Beyond 2020 Sustainability Unconference is almost here. This Thursday, sustainable business people will gather here in Portland, Oregon to discuss actionable ways of engaging other business leaders in sustainability.
As at all unconferences, the only things given ahead of time at Beyond 2020 are the structure and theme:

Structure. At Beyond 2020, we will gather at [...]

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Beyond 2020 returns with the theme “Growing the choir: Engaging business leaders in sustainability”

12.10.2009

The Beyond 2020 sustainability unconference returns Thursday, January 21st, 2010, with the theme
Growing the choir: Engaging business leaders in sustainability.
The sustainability conversations at Beyond 2020 and elsewhere in Portland tend to be productive and reinforce the community spirit. Often, though, they feel like “preaching to the choir”, as one Beyond 2020 participant said. In [...]

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Sustainable Brands Boot Camp report: The changing consumer marketplace

12.07.2009

Last Friday’s third session of Sustainable Life Media’s Sustainable Brands Boot Camp* revolved around the green consumer. Amy Hebard, Chief Research Officer at EarthSense, and Gwynne Rogers, LOHAS Business Director at Natural Marketing Institute, discussed, in their respective presentations, trends, consumer segments, and consumer preferences and behaviors in the green/sustainable marketplace. While I’ll use stuff [...]

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Effective and meaningful networking: Venture beyond your tribe

11.11.2009

If you’re a business to business company, you’re likely doing networking to market your business. You’re also likely encountering the challenge of measuring its cost against benefit. Whether it’s generating leads, cultivating existing relationships, conversation, or free food and beer that you seek, you know you can make business networking work better for you. How [...]

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Building the People bottom line: Tanzamook Townhomes

10.31.2009

Among the three pillars of triple bottom line sustainability, the social bottom line – People – tends to be the toughest to implement (and not just because it’s the toughest to measure). Donations, grants, or sponsorships represent the low hanging fruit. Building social sustainability into your business model is a whole another story.
Yesterday I attended [...]

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