Posts tagged as:

social-media

Is social media right for your marketing?

01.19.2011
Thumbnail image for Is social media right for your marketing?

A client project forced me to visit Facebook the other day. My objective was to evaluate the client’s page and look for potential areas of improvement. I logged in, started heading to the Search bar…look, on the top of my Wall, my wife was asking her friends an interesting question, and look, apparently there’s a [...]

4 comments Continue reading →

Review: “Age of Conversation 3″

05.28.2010
Thumbnail image for Review: “Age of Conversation 3″

Question: Is there a conflict of interest in reviewing a book that you contributed to as co-author? Answer: NO! That’s what the age of conversation is about. I find myself in the same boat as when I co-authored and reviewed “Connect! Marketing in the Social Media Era”, except now, in a post-modern self-referential feedback loop, [...]

0 comments Continue reading →

Are you relevant?

05.18.2010
Thumbnail image for Are you relevant?

A couple of weeks ago I decided to get more out of Twitter. I had seen a follower’s tweet lead to record traffic to one of my passion projects – “The Portland Bottom Line” – whereas the same tweet by me generated perhaps a third of that number. Now, the follower in question has about a fourth [...]

5 comments Continue reading →

Out now: “Age of Conversation 3″

05.11.2010
Thumbnail image for Out now: “Age of Conversation 3″

These are the crowdsourcing times. On Earth Day, I contributed a piece to the 3six5 project. Last week also saw the opening of the call for contributors to “The Portland Bottom Line”. And just yesterday you saw a summary of the 3rd Beyond 2020 Unconference. Today it’s my pleasure to join editors Drew McLellan and Gavin Heaton in announcing [...]

1 comment Continue reading →

Introducing the “Age of Conversation 3″ authors

03.22.2010
Thumbnail image for Introducing the “Age of Conversation 3″ authors

I’m one of the authors of the upcoming crowdsourced book Age of Conversation 3: It’s Time to Get Busy. My chapter’s title: “Conversation as a driver of social sustainability” (I’ll be able to share it with you after the book is out). The manuscript is finally in the hands of the publisher and will be [...]

1 comment Continue reading →

Are we connected?

03.08.2010

While this website is my online base, I maintain outposts on three other social media sites: LinkedIn, Twitter, and Facebook. I invite you to connect with me on any or all of these sites to share the online experience. LinkedIn The better LinkedIn gets, the more I get out of it. Though progress has been slow, I particularly [...]

1 comment Continue reading →

Review: “The Whuffie Factor: Using the Power of Social Networks to Build Your Business”

12.18.2009

If you’ve spent at least a few months reading blogs about social media (Tara missrogue Hunt writes one — Horsepigcow — herself), little in The Whuffie Factor will come as news. Consider reading it anyway, if only as a useful reminder and for a different conceptual perspective. This may be the first business book to [...]

0 comments Continue reading →

← Previous Entries